February 17, 2019

The Tourism Authority of Thailand (TAT) has launched a new Hello Taste Thailand guidebook, working with experienced gastronomic tour companies to co-create food tour programmes, placing an emphasis on creating culinary experiences for tourists to share their epicurean adventures on social media. TAT invited Local Alike, Siam Rise Travel, Black Rice and Friday Trip to develop itineraries that explore the country’s rich culinary diversity along 10 new gastronomic tourism routes in support of its new Hello Taste Thailand guidebook.

According to TAT Governor Mr. Yuthasak Supasorn, travel professionals and anyone who is interested in the project should download the e-book that is now available in English. “The Hello Taste Thailand guidebook opens a new chapter of gastronomic tourism to a new generation of travelling foodies who place eating well on the top of their mind among the travel experiences they crave.

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